AGI CUSTOM B2B FEEDBACK SOLUTIONS
Your business. Your partners.
Your custom research.
Shape your feedback program around your priorities to unlock insights that no off-the-shelf program could deliver.
Programs launched on your timeline
Customized respondent base focused on who you need to hear from
Customized deliverables to drive the real outcomes you want
What are the benefits of a custom solution?
Customer feedback is a key growth driver when it's comprehensive, actionable, and comes from the right sources.
Where we drive real impact
Gain tailored insights in your channel & industry to strengthen relationships, uncover growth opportunities, and drive measurable results.
CPG
Food & Drink
Tobacco
Packaging
Retail
Toys & Gaming
Building Materials
Machinery
Pharmaceuticals
Healthcare
Retail Media
“The teams at Advantage are clearly experts at what they do – not only are they open and willing to customize the research to the way we need it. They also provide anecdotal insights to help us understand how our customers are thinking – these insights have proven to be invaluable to our cross-functional partners.”
— Sr. Analyst at a Global Leader in Housing and Building Materials
Talk to us about custom work
Find a time to discuss your B2B relationships, get your questions about custom work answered, and learn more about Advantage Group.
Hear from business leaders like you
ACTION-ORIENTED FEEDBACK
"We learned our suppliers wanted more face time and focus with our sales team. Based on that, we created a program that allowed us to achieve that goal."
—Melissa Zoccoli, VP, Supplier Services and Marketing
ACCURATE, COMPLETE FEEDBACK
"The greatest benefit with Advantage is to have something concrete. Anonymous feedback gives us a real sense of what our suppliers are trying to tell us."
—Capucine Jacomin, Chief of Staff to the Group Merchandise Executive Director
SMARTER INVESTMENT
"[Our custom report] enabled Diplomat to use its resources in more beneficial ways for our customers."
—Tal Weingarten, Chief Strategy Officer
How it works
Here’s how we take your goals and turn them into something you can take action on.
